Moving up the marketing maturity curve - Copied Test
Given the profound changes in the pharmaceutical commercial model, sales and marketing must deliver integrated customer experiences across channels and adapt through real-time insights
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Life-sciences CRM vendors direct their attention to the Microsoft platform
Veeva and Cegedim roll out Windows 8 versions of their products
Optimizing hub services with the power of cloud and mobile
Cloud-based IT technologies are a natural fit for patient-support hubs
Automating the governance, risk and compliance (GRC) process
Managed-service-based platform allows manufacturers to automate GRC communications with third parties
MDMessageTRAC service tracks what a brand's competition is doing
As pharma marketers spend more on digital promotions, their value rises for competitive intel
Medical cost trend will rise a relatively low 6.5% in 2014, says PwC's Healthcare Research Institute
Implications for pharma: get closer to providers and patients; do more to justify specialty drugs' cost
MNX expands life-sciences express logistics services
Company opens new offices worldwide but focuses on Asia Pacific and Middle East
'Sluggish' global biopharma market will experience growth again in 2014, says Evaluate Pharma
Research firm's annual World Preview sees brightening outlook in drug approvals and R&D productivity
Watch out for 'price protection' in contracts with PBMs and GPOs
The practice of large pharmaceutical buyers creating a price ceiling for drugs is becoming more widespread, says DaVIZta, a revenue-analytics firm
Elsevier Gold Standard builds out more drug selection, pricing data services
Company is exploring adapting its MEDalternatives service to meet pharma manufacturers' market research needs
Supreme Court rules, 5-3, in favor of FTC's ongoing litigation over 'pay-for-delay' patent settlements
Split decision in FTC vs Activis does not invalidate all such agreements, but also doesn't give pharma companies a free hand to make them
Supreme Court gives a mixed ruling on the patentability of genes
Myriad Genetics claims of patents on insolated DNA sequences are out, but complementary DNA (cDNA) gets broad protection
DHL Global Forwarding rolls out Thermonet service, offering closer monitoring of cold chain shipments
RFID-based sensor combined with certified stations provides near real-time tracking of location and condition
DHL Express targets clinical trial deliveries with DHL Medical Express
Integrated-network approach will offer lower costs compared to courier services--but what about reliability?
Integrated-network approach will offer lower costs compared to courier services--but will its reliability match the personalized service?
SkilaMederi and Qforma merge, hoping to make a powerhouse in prescriber-influence analytics
Merger combines Qforma's local analytics with SkilaMederi's national perspective
House of Representatives passes the Safeguard America's Pharmaceuticals Act
Senate combines similar legislation with a bill for compounding pharmacies
HDMA elects new directors to its board
Attain Med, Inc., KeySource Medical, and TopRx now represented in HDMA leadership
At ASCO meeting, McKesson showcases US Oncology capabilities
Demonstration of second-generation IKnowMed EHR; over 90 studies involve US Oncology Network researchers
PDR Network extends its drug-information services by alliances with two more EHR vendors
A communication channel direct from manufacturers to prescribers, via electronic health-record IT systems, is growing
'We even looked at the idea of actually going direct with all of our distribution...'
MD Logistics gains FTZ status for its Indianapolis-area logistics facility
Foreign Trade Zone (FTZ) status will benefit the movement of temperature-controlled pharma products
NABP is on its way to owning the .Pharmacy domain suffix (gTLD)
Group passes the initial ICANN evaluation; will NABP be the international policeman of online pharmacies?
'Evidence 360' will be a new data source for real-world medical data from IMS Health
Collaboration with Remedy Informatics will combine observational data with electronic health records and claims
Another go at medication-adherence collaboration--but this one might make a difference
Council for Affordable Health Coverage brings many healthcare groups together
PhRMA CEO, John Castellani, joins the advisory board of a new contract sales organization, Pharmacist Partners
Company is building a network of pharmacist consultants to help market to healthcare providers
Panalpina opens a dedicated cold-chain facility in San Juan, PR
Promoted as 'the coolest spot in the Caribbean,' the 6,000-sq. ft. facility will handle healthcare products and related chemical transshipments
More cold-chain logistics resources: 'City of Pharma' in Italy, and upgraded facilities in southeast Asia
Ceva Logistics commissions a hub in the Lombardy region; DKSH enhances its Asian network
