Precision for Medicine acquires Redwood Outcomes, a Canadian HEOR firm
Acquisition adds more expertise in epidemiology and patient outcomes analysis
Precision for Value, a unit of New York-based Precision for Medicine, is adding Redwood Outcomes, based in Vancouver, BC to its stable. Earlier this year, the company had acquired Precision Health Economics (PHE); Redwood will be managed as a subsidiary of PHE, says the company.
Precision for Medicine itself comes together as a group of consulting organization and service providers, mostly for pharma clients: Hobart Group Holdings, Core Access Group, and PHE. The company has 10 offices (now 14, presuming the Vancouver office will remain open), and operates both in the US and in Europe. It specializes in market access issues, payer and managed markets research and promotion, health outcomes and contract administration.
LogiPharma Unpacked: Highlights, Key Insights, and the Road to 2025
October 16th 2024In this special post-show episode, we sit down with Ryan Portela, Head of Production for LogiPharma, to reflect on the highlights and key takeaways from this year’s event. From attendee feedback to the most impactful sessions, Ryan shares insider insights and discusses how the momentum from 2024 will continue to shape the future of pharma supply chains. Plus, get a sneak peek into the exciting plans for LogiPharma's 20th Anniversary in 2025.
Reimagining Closed-Loop Marketing Strategies for Pharma Companies
November 21st 2024The pharmaceutical industry is evolving, and so are the strategies needed to connect with healthcare professionals. Closed-loop marketing (CLM) has become essential in delivering personalized, data-driven engagement that resonates with physicians and improves key outcomes, such as enhancing patient care, increasing
Maximize Pharma’s Potential with AI-Ready Data for Commercial Excellence
November 21st 2024As the pharmaceutical industry embraces the power of AI, having data that’s large, diverse, and well-structured is critical for driving innovation and improving outcomes. Ensuring your data is AI-ready and can be used with more advanced solutions enables your teams to make informed strategic decisions, predict trends, enhance customer engagements and drive overall strategy.
