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How States Like Colorado and Utah Are Leading AI Regulation
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How States Like Colorado and Utah Are Leading AI Regulation
2 days ago
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Nicholas Saraceno, Editor(+1 more)
An October Issue Endorsement From Our President and CEO
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An October Issue Endorsement From Our President and CEO
9 days ago
by
Nicholas Saraceno, Editor(+1 more)

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In the second part of his Pharma Commerce video interview, Diogo Rau, executive vice president and chief information and digital officer for Eli Lilly and Company, highlights that cutting down on the 90 billion sheets of paper used for medicine inserts each year isn’t just an environmental win—it’s also a critical step toward making drug information more accessible for patients with vision challenges, language barriers, or cognitive and physical disabilities.

In the first part of his Pharma Commerce video interview, Diogo Rau, executive vice president and chief information and digital officer for Eli Lilly and Company, explains how the Prescription Information Modernization Act of 2025 aims to replace package inserts with digital-first documentation, providing patients with better access to understandable medication guidance in the process.

With potential tariffs reaching 250% and new federal initiatives like SAPIR and most-favored nation pricing reshaping incentives, this explainer explores how major drugmakers are pouring billions into US facilities.