Start-up Injects Automation into Sales Effort
CRM and analytics implementation to drive marketing consistency
Walgreens builds out its healthcare offerings to employers with 'Complete Care and Well-Being'
Program combines retail pharmacy, in-store and onsite clinics for employer health plans
Cell Phones and EDC Aid in Patient Outcome Reporting
Researchers find comparable effectiveness of self-reported outcomes via cell phones and paper questionnaires among osteoarthritis sufferers.
FDA proposes 'serialized NDC' codes for item-level pharmaceutical packaging
Agency follows through on steps toward a national standard for anticounterfeiting and product tracking
Eli Lilly and Cephalon Feel Qui Tam Sting
Price Tag Grows for Off-label Marketing
UPS strikes pioneering supply-chain deal with Merck
Big Brown will take over existing Merck distribution centers, absorbing them into its international healthcare logistics unit; Merck is also selling a lab to PPD
McKesson Launches RxOwnership.com to Assist Business and Career Planning for Independent Pharmacists
Online service adds to a range of support tools that McKesson offers
DHL opens first North American 'Life Science Competency Center' in Puerto Rico
Carolina, PR, site joins nine others in DHL’s global network
FDA Launches the
100 applicants are sought to join voluntary effort in promoting drug safety
Prescription Drug Sales Decline Foretells Shifting Regulatory/R&D Balance
But dark clouds for some have silver linings for others
Market Research Tool Predicts the Impacts of Multiple Product Launches
Modeling technique analyzes how order of entry and time to market affect sales
"On-Dose" Anticounterfeiting Vendor Looks at Stem Cell Opportunities
Winter Spawns Free Antibiotic Programs
Grocery stores fight big-box retailers by giving away generics
Key Account Management: A Win-Win Proposition for Pharmaceutical Companies and Their Major Customers
Reorganizing a sales force into key account teams requires more planning and coordination. Access to real-time account information enhances the team effort.
Cegedim Dendrite Tailors Software for Medical Science Liaisons
The key opinion leader/MSL relationship is the target
