3PL execs assess global business conditions, highlight healthcare's potential
Annual survey of leading third-party logistics providers tabulates their interest in serving manufacturers, hospitals and retail
Building the social media connection
Peer-to-peer consulting and social gaming may catch physicians' attention
Healthy Advice Networks is now PatientPoint
iPad-based partnership combines physician preferences in digital communications with app development
InTouch Solutions, MD Mindset collaborate to tailor iPad content development
To 3PL or go it alone, that is the question
Here are the factors to consider when deciding to use a third-party logistics provider (3PL)
Another go at medication adherence
The power of visualization in patient education
Visual aids, diminished for a time as a marketing and educational tool because of industry restrictions, are making a comeback
Analyzing drug-pricing mechanisms
Pricing systems in US drug supply chain have many limitations; an analytics-based method might avoid some of them
Improving efficiency, effectiveness of drug recalls
Medicare Star ratings: the billion-dollar opportunity for providers
New incentives for health plans could alter the way payers review new drugs
A managed services approach to sales and marketing
Applying the managed services model to commercial operations can result in dramatic savings as pharma companies globalize
BeSafeRx: FDA helping consumers avoid risks of online prescription drug purchases
Getting ready for health exchanges - or not
The new insurance exchanges are bound to impact industry rebates - and therefore the ability to manage financial reporting, says PwC Health Research Institute
Pharma gets into the 'digital workflow' of physicians
Given the accelerating growth of electronic health record (EHR) adoption, pharma marketers are hoping for a new communication channel to open up at the point of care in the physician's office
A conversation with Robert Irene, Armada Health
