Pharma, FDA Wrestle with Social Media Tools

The fast-changing nature of the Internet continually opens new opportunities for communicating with consumers and physicians. It also brings new regulatory challenges, as the FDA struggles to keep up—and pharmaceutical companies try to take advantage of technology without falling foul […]

Read More

Look for Flexibility In Your CRM or SFA System

“Know thyself,” the ancient Greek aphorism, was good advice 2500 years ago and still is today. Particularly if you’re a life sciences company looking to increase sales, marketing capabilities and promotional competitiveness via a new or revamped customer-relationship management/sales force […]

Read More